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iRubric: Healthy Cereal Advertisement rubric

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Healthy Cereal Advertisement 
The students are creating a poster representing an advertisement for healthy food choices. We have discussed in Health the advertisements that we have seen on the internet and we have annalyzed the different ways they try to grab our attention. We concluded that sometimes cereal advertisements might be deceptive.
Rubric Code: DABWBC
Ready to use
Public Rubric
Subject: Social Sciences  
Type: Project  
Grade Levels: K-5

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  Excellent

4 pts

Good

3 pts

Fair

2 pts

Poor

1 pts

Appeal/Neatness

Students must include a variety of color to add appeal to their advertisement.

Excellent

The students have created a fulll color poster that is very appealing and eye-catching.
Good

The student has used more than 3 colors to the poster.
Fair

The student has 1-2 colors added into the poster.
Poor

The student does not add color. The poster is done in pencil.
Title/Slogan

Students chose a fantastic title and slogan for advertisements.

Excellent

The students chose a catchy, creative and unique slogan.
Good

The student chose a slogan or title, but they are not very catchy.
Fair

The student included only a title OR a slogan, but not both.
Poor

The student did not display a slogan or title.
Reasons To Buy

Excellent

Student has 4 reasons listed.
Good

Student has 3 reasons listed
Fair

Student has 2 reasons listed
Poor

Student has 1 reason listed.
Creativity

Excellent

The student had a creative display, had a unique slogan and used many colors and media to draw attention to their food.
Good

The student had 2 of the following:<BR>
*creative display<BR>
*a unique slogan *many colors and media to draw attention to their food
Fair

The student had 1 of the following:<BR>
*creative display<BR>
*a unique slogan *many colors and media to draw attention to their food
Poor

The student didn't use any of the following: <BR>
*creative display<BR>
*a unique slogan *many colors and media to draw attention to their food





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