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iRubric: Personal Sales Presentation rubric

iRubric: Personal Sales Presentation rubric

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Personal Sales Presentation 
Your task is to create sales proposal
Rubric Code: D7W35X
Ready to use
Public Rubric
Subject: Business  
Type: Project  
Grade Levels: Undergraduate

Powered by iRubric Sales Proposal
  Insufficient

0 pts

Good

5 pts

Proficient

7 pts

Excellent

10 pts

Executive Summary
10 pts

Does your paper contain one full page with section summaries ?

Insufficient

The paper did not
contain an executive summary.
Good

The paper contains 1/2 of page summarizing each topic of the paper.
Proficient

The paper contains 3/4 of page summarizing each topic of the paper.
Excellent

The paper contains one full page summarizing each topic of the paper.
Company History
10 pts

This section should describe your company's history
and industry background.

Insufficient

The paper did not
contain a summary of the company's history and industry background.
Good

The paper contains a 1/2 page summarizing the company's history and and industry background.
Proficient

The paper contains three to four full paragraphs
proposing a method for execution and evaluation of an advertising campaign.
Including concept, slogan, and Justification.
Excellent

The paper contains four to five full paragraphs
proposing a method for execution and evaluation of an advertising campaign. Including concept, slogan, and Justification.
Define the Brief
10 pts

Present the background --the problem, opportunity, or situation that brings about the proposed project. Get the reader concerned about the problem, excited about the opportunity, or interested in the situation in some way.
State what you propose to do about the problem and how you intend to help them with the situation.

Insufficient

The brief did not contain one and 1/2 pages summarizing the background to the problem, opportunity or situation that brings about the proposed project.
Good

The brief contains one 1/2 pages summarizing the background to the problem, opportunity or situation that brings about the proposed project.
Proficient

The brief contains one page summarizing the background to the problem, opportunity or situation that brings about the proposed project.
Excellent

The brief contains one and 1/2 pages summarizing the background to the problem, opportunity or situation that brings about the proposed project.
Provide a solution
10 pts

Here you spell out your plan in enough detail for readers to evaluate its soundness. If this section is vague, your proposal stands no chance of being accepted. Be sure your plan is realistic and promises no more than you can deliver. The main goal of this section is to prove that your plan will work.

Insufficient

The brief did not contain your solution or spell out your plan in enough detail.
Good

Your solution is 1/2 of a page containing your solution, benefits of doing the proposed project, the advantages that come from approving it. Some of the detail was included in this section.
Proficient

Your solution is 3/4 of a page containing your solution, benefits of doing the proposed project, the advantages that come from approving it. Most of the detail was included in this section.
Excellent

Your solution is 1 full pages containing your solution, benefits of doing the proposed project, the advantages that come from approving it.
Pricing
10 pts

Now list the costs of the project, the resources you'll need to do the project.

Insufficient

The pricing section did not list the pricing or resources in a satisfactory way.
Good

This section is 1/2 page and somewhat lists the costs of the project, and the resources you'll need to do the project.
Proficient

This section is 3/4 page and mostly lists the costs of the project, and the resources you'll need to do the project.
Excellent

This section is 1 full page and lists the costs of the project, and the resources you'll need to do the project.
Conclusion
10 pts

Conclude with a review of the benefits of doing the project (in case the shock from the costs section was too much), and urge the audience to get in touch or to accept the proposal. End on a strong note, and keep it short. Promote why your company is the best selection. Repeat the significant benefits that your prospect will receive.

Insufficient

This section does not conclude with a review of the benefits of doing the project and urge the audience to get in touch or to accept the proposal.
Good

This section concludes with a 1/2 page review of the benefits of doing the project and urge the audience to get in touch or to accept the proposal.
Proficient

This section concludes with a 3/4 page review of the benefits of doing the project and urge the audience to get in touch or to accept the proposal.
Excellent

This section concludes with a 1 page review of the benefits of doing the project and urge the audience to get in touch or to accept the proposal.
Spelling and Grammer
15 pts

Insufficient
Good

- Paper contains few grammatical, punctuation and spelling errors.
- Language lacks clarity or includes the use of some jargon or conversational tone.
Proficient
Excellent

- Rules of grammar, usage, and punctuation are followed; spelling is correct.
- Language is clear and precise; sentences display consistently strong, varied structure.
Creativity
15 pts

Insufficient

There was no relevance between the plan and the creativity.
Good

There was little relevance between the plan and the creativity.
Proficient

Creativity was average, related to the plan.
Excellent

There was above average creativity and thought put into the plan.
Charts ,Graphs, or photos
10 pts

Insufficient

There were no colored graphs included in the paper
Good

There were 1 or 2 full colored graphs included in the paper
Proficient

There were 2 or 3 full colored graphs included in the paper
Excellent

There were 3 or 4 full colored graphs included in the paper.










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