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iRubric: writing rubric

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writing rubric Rubric Code: C248CC7 By nazliiii Draft Public Rubric Subject: English Type: Assessment Grade Levels: (none)

Writing Evaluation Rubric
	Excellent 3 pts	Good 2 pts	Needs Improvement 1 pts	Not Present 0 pts
Memo: Key findings summarized	Excellent Clearly summarizes customer interest in organic pet food (percentage interested) and mentions top concerns (price and variety).	Good Summarizes key findings but may lack details (e.g., specific percentages or concerns).	Needs Improvement Key findings are unclear or missing.	Not Present No summary of customer survey findings.
Situational Composition Recommendation	Excellent Provides a clear and specific recommendation for Ms. Garcia regarding offering organic pet food (e.g., start with limited selection, partner with local suppliers).	Good Offers a recommendation but may lack details or clarity.	Needs Improvement Recommendation is unclear or not well-supported.	Not Present No recommendation provided.
Benefits & Drawbacks	Excellent Considers both potential benefits (increased sales) and drawbacks (cost, variety) of offering organic pet food.	Good Mentions benefits or drawbacks but not both	Needs Improvement Benefits and drawbacks are unclear or missing.	Not Present Benefits and drawbacks are unclear or missing.
Addressing Concerns	Excellent Suggests specific strategies to address customer concerns about price and limited variety (e.g., competitive pricing, gradual expansion).	Good Mentions strategies to address concerns but may lack specifics.	Needs Improvement Strategies are unclear or not well-developed.	Not Present No strategies to address customer concerns.
Writing Mechanics (3 points) Clarity & Conciseness	Excellent Uses clear and concise language, avoids unnecessary words.	Good Language is mostly clear but may be somewhat wordy.	Needs Improvement Writing is unclear or difficult to understand.	Not Present Writing is poorly organized or riddled with errors.
Grammar & Sentence Structure	Excellent Uses proper grammar and sentence structure with minimal errors.	Good May contain some grammatical errors or awkward sentence structures.	Needs Improvement Frequent grammatical errors or unclear sentence structure hinder communication.	Not Present Major grammatical errors significantly impact readability.