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iRubric: Design a Cereal Box rubric
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Design a Cereal Box
Design a Cereal Box
Design a cereal box, using appropriate advertising techniques.
Rubric Code:
B42XB8
By
buffoti
Ready to use
Public Rubric
Subject:
Vocational
Type:
Project
Grade Levels:
(none)
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Media Literacy
Below Average
5 pts
Average
10 pts
Very Good
15 pts
Excellent
20 pts
Knowledge
Below Average
Demonstrates limited knowledge and understanding of an advertisement
- product is not identified; ad elements are not visible.
Average
Demonstrates some knowledge and understanding an advertisement
- product is somewhat identified; many elements are missing.
Very Good
Demonstrates considerable knowledge and understanding of an advertisement
-product is clearly identified; some elements are missing.
Excellent
Demonstrates thorough knowledge and understanding of an advertisement
- product is clearly highly identified and illustrations, copy and logo are present.
Neatness
Below Average
Text is non-legible. Visible clutter in ad layout. Type errors are present.
Average
Text is difficult to read and understand. Text is not very legible.
Very Good
Text is neat and easy to read. Meets standards.
Excellent
Text is neat and legible. Student has taken extra care in his/her composition. Very well designed.
Creativity
Below Average
Student has used no illustrations, trademark or trade character his/her advertisment to attract customers attention to the product.Lack of effective use of color and white space.
Average
Student has used some color and illustrations in his/her advertisment to attract customers attention to the product.
Very Good
Student has used many colors illustrations in his/her advertisment to attract customers attention to the product. Very effective use of white space.
Excellent
Student has used several colors and images in his/her advertisment to attract customers' attention to the product. Extra attention to detail. Extra advertising techniques are used.
Subjects:
English
Vocational
Types:
Project
Assignment
Writing
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