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iRubric: Product Innovation with Limited Resources rubric

iRubric: Product Innovation with Limited Resources rubric

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Product Innovation with Limited Resources 
Your task is to create a creative and innovative PRODUCT that will SOLVE a problem and/or present a solution to consumers in our society.
Rubric Code: AXCC24C
Ready to use
Public Rubric
Subject: Business  
Type: Presentation  
Grade Levels: 9-12

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  Needs Improvement

1 pts

Working toward Mastry

2 pts

Mastered

3 pts

In Depth Mastery

4 pts

Collaboration/Teamwork

Needs Improvement

-Student is outward disrespectful to other team members or engages in inappropriate conversation.
-Student does not offer any participate or add input to team.
-Student is distracted by cell phone or electronic device
Working toward Mastry

Student exercises some flexibility in sharing others ideas and resources.

Student makes an effort to compromise to accomplish a common goal of creating an innovative product
Mastered

Student uses respectful language towards others on team

Student exercises flexibility in sharing resources
In Depth Mastery

Student uses respectful language towards other teammates and demonstrates a willingness to listen and hear other's ideas.

Student is a "team player" and contributes to team in a professional and respectful manner.
Creativity

Needs Improvement

There was no relevance between the product and the creativity. No new product was created.
Working toward Mastry

There was little relevance between the product and the creativity. Product had minor adjustments to an existing product.
Mastered

Creativity was average, related to the product. Project had major adjustments to an existing product.
In Depth Mastery

There was above average creativity and thought put into the product. Product exhibited a brand new concept, design, and usage.
Sales Pitch

Needs Improvement

There was at least 1 fact and/or opinion given for your product.
Working toward Mastry

There were 2 convincing facts and at least 2 persuasive words given to support why people should buy your product.
Mastered

There were 3 convincing facts and at least 3 persuasive words given to support why people should buy your product.
In Depth Mastery

There were 4 or more convincing facts and at least 4 persuasive words given to support why people should buy your product.
Target audience/persuasion

Needs Improvement

-It was unclear who your audience was.
-Nothing about the advertisement was convincing or useful for selling your product.
-No evident use of any persuasive device.
Working toward Mastry

-Your advertisement did not connect with your intended audience.
-Very little of the advertisement was convincing to buy your product.
-1 persuasive device used.
Mastered

-Your advertisement did not connect with your intended audience. Your advertisement was convincing to buy your product.
- 2-3 persuasive devices used.
In Depth Mastery

It was very clear who your audience was.
-You connected well with your audience and provided a convincing argument as to why they should purchase your product.
-4 or more persuasive devices used.
Final Presentation

Needs Improvement

-The final product was unorganized, messy, and was not suitable for this task.
-you presentation was ineffective. team members spoke too quickly, slowly and did not present all the parts of the project.
- Not all members of the team participated in the final presentation.
Working toward Mastry

-The final presentation was average with little effort put into the design of the product or advertisement.
- you spoke too fast and lacked confidence.
- not very persuasive
Mastered

-The final presentation was above average with more than average effort demonstrated in the final product.
-all members spoke clearly most of the time and tried hard to persuade audience to buy product
In Depth Mastery

-The final production was a great example of a successful advertisement for your product.
- all members of the team spoke clearly and persuasively with enthusiasm.



Keywords:
  • Product Innovation Game







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