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Journal 
Magazine Layout-Final Project Graphic Design
Develop a magazine article on a topic of your choice. Write at least a 1 page article using proper grammar, punctuation and spelling. Once you have written the article, then using Photoshop and Illustrator, format the text and add graphics to create a pleasing 2 page (18x12") spread for a magazine. Students will tell the story of their topic both visually and with the written word.
Rubric Code: AX55B9C
By Zeinaj
Ready to use
Public Rubric
Subject: Arts and Design  
Type: Assessment  
Grade Levels: Undergraduate

Powered by iRubric Final: Journal
  Advanced

Exceeded the requirements and the goals of the project.

5 pts

Proficient

Met the requirements and goals of the project

4 pts

Basic

Has not met the requirements and goals of the assignment and need to make improvements.

3 pts

Below basic

Demonstrates little or no evidence of meeting the requirements and goals of the assignment. Project should be resubmitted.

1 pts

Correct Requirements
10 pts

Gutters, Margins, Bleeds and Crop Marks
Advanced

Project has correct dpi. Project also contains a bleed on all sides of the document.
Correct margins and gutters.
Added cropmarks
Proficient

Project has correct height and width, gutters and margins and correct dpi.
Added cropmarks
Basic

N/A
Below basic

Project resolution is below 150 dpi. No margins or gutters are used in document. No crop marks or bleeds added.
Color Correction & Graphics
10 pts

All colors should be in CMYK
Advanced

All color corrected effectively using multiple adjustment layers and/or masks to target adjustments selectively.

Graphics are used to add interest to the cover.
Proficient

All images are color corrected effectively. Images contain one adjustment layer (Levels, Curves, Hue/Saturation, Black & White, etc.) and are saved in the proper file format to preserve layers.

graphic used does not bring in the viewer.
Basic

Project contains color corrected images, however, layers are flattened, or images are saved in an improper format (.jpg, gif, etc.)

graphic used is plain showing no research.
Below basic

Project does not contain any color corrected images.

Graphics are used ineffectively
Margin layout
5 pts

Advanced

Take image or background out to the edges of the Paper. Make sure bleed area is beyond page area.
Proficient

Image or background is in the print area taking up most of the page. Image is not beyond the print area
Basic

Image is to small to give impact to the magazine.
Below basic

No image is on the page
Font Selection
5 pts

Project contains type in an appropriate typeface, congruent with the tone of the images and the piece
Advanced

Typographic skills in tracking, kerning and leading are of superior merit. Student has selected font face based on the effect on the overall piece. Font selection reflects the theme of the piece. Fonts are exceptionally congruent and present a unified and harmonic flow of type.
Proficient

Basics of typography are applied, such as basic tracking, kerning and leading. Font selection has been performed and does not include the use the default font. Fonts are congruent and work effectively together
Basic

Project includes text, but does include a change font from the default font. Comic Sans is used in project.
Below basic

Project does not contain text.
Text Styling
5 pts

Student shapes text using Type on a Path tool, Area Type tool, Clipping masks, etc.
Advanced

Project type styling is complex, contains proper tracking, kerning and leading and adds a strong graphic element to the piece. Multiple text styling effects, such as warped text, text wrap and/or other text styling is used through out the piece.
Proficient

Project type styling is complex and adds a strong graphic element to the the piece.
Basic

Project contains type styling, however, the styling does not add to the overall gestalt of the piece.
Below basic

Project does not contain stylized text.
Gestalt/Craftmanship
5 pts

Student applies the 5 rules of gestalt (see handout).
Advanced

Project contains all 5 elements of gestalt and elements combine seamlessly to intensify the piece's visual design and elevate the design to a comprehensive and complete whole.<BR>
<BR>
The finished article communicates the the article's theme, audience, organizational structure,and/or events and tellc the visual story effectively, at an elevated level.
Proficient

Project contains 3-4 elements of gestalt, elements combine to create a basic sense of the piece's visual design is greater than the sum of it's parts.<BR>
<BR>
The finished article communicates clearly the article's theme, audience, organizational structure,and/or events and begins to tell the visual story effectively.
Basic

Project contains 2 or 3 elements of gestalt. Elements do not combine to create a greater visual whole.<BR>
<BR>
The finished article communicates, with difficulty the article's theme, audience, organizational structure,and/or events and does not tell the visual story effectively.
Below basic

Project does not contain elements which pertain to gestalt.<BR>
<BR>
The finished document does not communicate the article's theme, audience, organizational structure,and/or events and tells no story, either visually or verbally to the audience.
Overall professional appearance
5 pts

Advanced

Print media has a professional appearance.
Proficient

Print media spread has a semi-professional appearance.
Basic

Print media spread has an unprofessional appearance.
Below basic



Keywords:
  • Writing, Photoshop, Illustrator, Typography



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