iRubric: Techniques of Persuasion rubric

Introduces the topic in an extremely interesting and effective way. Clearly establishes the importance of the topic and provides a strong foundation for the rest of the essay.
Conclusion is extremely original and provides an effective culmination to the essay.

Introduces the topic in an interesting and effective way. Establishes the importance of the topic, but it needs refinement and originality. Conclusion is clear and somewhat original and provides a culmination to the essay.

Introduces the topic but its importance needs greater clarity. Provides an adequale foundation for the rest of the essay, although it may lack originality. Conclusion may be repetitive and/or abrupt.

Topic may be introduced but it may be very general. Little attempt to establish its importance.
Essay may contain a weak conclusion.

Essay is extremely well organized, flows smoothly and logically.

Essay is generally well organized and paragraphs flow smoothly in most places.

Essay is generally organized but lacks smooth flow in places. Logical progression of events or ideas may be interrupted in places.

Essay lacks organization. Ideas may be confusing.

Writing has been spell checked and grammar checked and contains minimal errors in grammar, usage, and spelling. Correct MLA formatting and internal citations.

Writing has been spell checked and grammar checked. May have a few errors, but they do not interfere with the overall meaning or impact of the essay. Correct MLA formatting and internal citations with one or two minor errors.

Writing has been spell checked and grammar checked but has a pattern of errors in grammar and/or spelling. These interfere somewhat with the overall effectiveness of the essay. MLA may contain some errors in formatting and internal citations.

Writing has significant errors in grammar and/or spelling that seriously interfere with the meaning and effectivness of the essay. Improper use of MLA format and/or internal citations.