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iRubric: Persuasive Advertisement rubric

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Persuasive Advertisement Persuasive Advertisement Rubric Code: XXB6567 By anomikos Draft Public Rubric Subject: English Type: Assignment Grade Levels: K-5

Persuasive Advertisement
	Poor 1 pts	Fair 2 pts	Good 3 pts	Outstanding 4 pts
Persuasive Techniques	Poor Persuasive sentences that convince the reader are not obvious upon reading the advertisement.	Fair Persuasive sentences are somewhat obvious upon reading the advertisement and may or may not convince the reader.	Good Persuasive sentences were obvious upon reading the advertisement and can convince the reader.	Outstanding Persuasive sentences were very obvious upon reading the advertisement and will convince the reader.
Grammar/Punctuation	Poor Words were frequently misspelled and used in a way that was unclear to the reader. Punctuation was missing throughout the advertisement.	Fair Words were misspelled and used in a way that was somewhat clear to the reader. Punctuation was missing in some areas of the advertisement.	Good Words were spelled correctly and used in a way that was clear to the reader. Punctuation was accurate throughout the advertisement.	Outstanding Words were spelled correctly and used in a way that expresses advanced use of language and persuasion to the reader. Punctuation was accurate throughout the advertisement and included various uses of all types.
Neatness and presentation	Poor The advertisement presentation is sloppy, bland, and does not appeal to the eye in order to add to the persuasion.	Fair The advertisement presentation is neutral, neither encouraging or discouraging.	Good The advertisement presentation is creative and draws visual attention, adding to the persuasion.	Outstanding The advertisement presentation is extremely creative and draws visual attention, adding to the certainty of persuasion.